Challenge

 

Project

Create a premium cookbook for passionate cooks who love to create homemade gifts and explore kitchen basics. This cookbook should offer an inspiring and engaging experience that makes cooking more fun and accessible to people of all skill levels.

I worked closely with recipe developers to handpick recipes that would appeal to the target audience. Furthermore, I developed a concept for the overall look of the cookbook and sourced appropriate props to style the dishes. I then photographed then styled and photographed each dish to look as delicious as possible. Additionally, I created editorial concepts, which I photographed within the layout that was provided by the graphic designer. Overall, my contributions to this project were essential in creating a visually stunning and user-friendly cookbook that exceeded the client's expectations.